When your customers know their opinion matters to you, it's very empowering for them and for you! It's a realization that gets them engaged with your company, its owners, and its employees on a deeper emotional level, making them more interested and eager to hear from you. Build on or create a loyal following. The end game is they'll keep on coming back, but their family, friends, and co-workers will be joining them.
BE MORE RELEVANT TO YOUR CUSTOMERS
When you're in a position to deliver what your audience wants-like delivering targeted marketing communications that get opened 20% more often*-you're in a position to meet their needs and wants and become their regular provider. Ask them what they're thinking. Give them what they're looking for.
* According to MarketingSherpa.com's Email Marketing Benchmark Guide 2008, open rates for segmented emails are 20% greater than that of unsegmented lists.
GO BEYOND YOUR FACE TO FACE INTERACTIONS.
Get customers to tell you what they really think, instead of what they think you want to hear when you see them in person. With feedback from surveys, you can get a clearer snapshot of your customers true feelings and use this as a base line for changes to your organization that need attention.
SPOT POTENTIAL ISSUES EARLIER.
Regularly conducting online surveys for feedback helps reveal a pattern of customer behavior and attitudes that can reliably help you identify trends and quickly solve issues customers may have. If you only use surveys once a year, you may be missing out on opportunities to deliver superior customer service, fix misunderstandings, or gain repeat business.
WHAT BUSINESSES CAN BENEFIT FROM USING SURVEYS?
All hort businesses can benefit by using surveys. They are the perfect way to get feedback from your customers and help identify any problems, and discover hidden opportunities.
WHAT ARE THE FEES ASSOCIATED WITH THIS SERVICE?
There is no monthly fee for surveys of ten questions or less, and 100 responses or less. The fee for creating a survey starts at $75 for ten questions, up to 100 responses, and real time analysis. Other plans with more features are available at additional fees.
YOU'RE A BUSINESS OWNER, NOT A MIND READER! WHAT DO YOUR CUSTOMERS REALLY WANT FROM YOUR COMPANY?
DELIGHT YOUR CUSTOMERS BY DELIVERING WHAT THEY WANT!
Find out what interests your prospects, what your customers really want, and get the intelligence you need to run your business smarter and more successfully.
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Specialists in horticultural business marketing and communications.