From our partners at Constant Contact
GROW WITH EMAIL MARKETING. GUARANTEED.
With Email Marketing, it's easy for you to connect with your customers, and for customers to share your message with their networks. And the more your customers spread the word about your business, the more your company will grow.
WHAT IS EMAIL MARKETING?
It's the easy, effective, and affordable way to keep your audience coming back! Email marketing helps you keep customers and prospects coming back-by using attractive, professional-looking email communications to stay in regular touch with them and build strong customer relationships. It's better and more effective than regular email.
BOOST CUSTOMER COMMUNICATION.
Email newsletters are fast and inexpensive to create. So you can send them more regularly than paper ones. And email marketing puts you in customer's inboxes more accurately than regular email. So you'll avoid spam filters and be seen by more people. And you'll stay top of mind with people who want to hear from you.
TALK TO THEM WITH TARGETING.
Want to increase the impact of your email newsletters? Segment your database and create smaller customer lists based on their interests. Then send more relevant and targeted messages to them. They'll be more likely to respond - and more likely to act on your emails.
GET MORE REFERRALS MORE EASILY.
Email newsletters are easy to forward to other people. So your loyal customers can give their friends - new prospects for you - a risk-free peek at your business or organization. It's easy for these prospects to sign up for your mailing list when you put our "Join My Mailing List" button on your web site. And through regular communication, you'll turn those interested prospects into additional loyal customers.
GET IMMEDIATE RESPONSE AND ACTION.
It's quick to send emails, and it's quick to see results with real-time reports. You can even schedule email delivery for when your audience is most likely to check email, so you'll increase the likelihood they'll read it and take action.
TRACK WHO READS AND RESPONDS.
See who opened your emails, who forwarded them to friends, and even who you need to resend them to. You can also tell who clicked on which links in your emails, allowing you to understand what people are interested in reading about, and tailor your content to get the best response and most business.
SAVE ON PAPER AND POSTAGE.
Constant Contact Email Marketing is affordable for any small business budget. Under $25 a month! You can send as many permission-based email newsletters as you want. It's still the same low price. There's nothing to print, no stamps to buy, no envelopes to stuff, and no paper cuts. Email marketing is our most popular program because it works, and works well.
WHY SHOULD WE WORK WITH HORT MARKETERS INSTEAD OF CONSTANT CONTACT DIRECTLY?
Constant Contact is an email marketing facilitator. Although they have a library of templates and some stock photos, they don't write copy, they don't take photographs or supply any beyond their stock library, and they're definitely not seasoned Hort professionals! There is a degree of skill and finesse needed to work with the templates that Constant Contact provides in order to turn them into unique enewsletters and esalesletters to wow your customers. Our clients on average have a 40% open rate which is twice the national average for this industry. You can do this in-house, but there is a learning curve, and who gets the additional workload? You want to make sure that you output a quality product, because ultimately, the newsletter is a reflection of your company and your esteem for your customers. Some of our customers do create a simplified newsletter themselves, but leave the heavy lifting to us for more important promotions. Regardless, we will work with you to achieve your email marketing goals.
WE DON'T HAVE ANY EMAIL ADDRESSES FOR OUR CUSTOMERS. HOW DO WE GET A LIST?
We will help you create a list. You would be surprised how quickly a list can come together when you ask for a customer's email address. We provide free sign up sheets for retail clients that are placed near the POS counter. Simply tell the customer, "please sign up for our newsletter including special offers." No more no less. Get your employees into the habit of saying this and incentivise them if they need an extra push, it's worth it.
Another way we can help you build a list quickly is to call on an existing list of customers you have phone numbers for. We offer a very affordable, low volume call service. If you have a few hundred or a few thousand names to call, our network of professionals can fill the need. Of course, you can do this in house if you have the time and resources, but we find it is easier to outsource this particular service.
DO YOU HAVE SAMPLES OF YOUR WORK?
Please click on any of the thumbnails to the left to get an idea of our work. Please be advised these newsletters will be perfectly crisp and clear for sending out. The examples have just lost some quality in appearance due to having to take several screenshots and reassembling them for the website.
Check out this rainy day money maker!
This salesletter was called in for creation at 8:00am on a Saturday, and was completed and published by 9:00am. It yielded an open rate of 34.6% and delivered 19 coupons for sales totaling $2000, which would otherwise have been lost to the weather. The cost of the newsletter? $150 and only $50 to send it out each time it rains. This alone will pay for itself over and over or we will gladly refund your money.
WHAT BUSINESSES CAN BENEFIT FROM USING EMAIL MARKETING?
All hort businesses can benefit by using email marketing.
WHAT ARE THE FEES ASSOCIATED WITH THIS SERVICE?
Monthly programs start at $21.25 a month. Newsletters are priced at $150, $200, $250, and $350 each, depending on length of content, photo content, links and coupons.
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Specialists in horticultural business marketing and communications.